EL PASO, TX – 2024 marks the 12th anniversary of the Binational Breastfeeding Coalition’s (BBC) Border Latch /
Gran Tetada Fronteriza where lactating individuals, along with family, friends and the community, show their
support and commitment to normalize breastfeeding and offer peer support.
This event, along with many other locations nationally and worldwide, also celebrates the World Alliance for
Breastfeeding Advocacy’s (WABA) World Breastfeeding Week and the U.S. Breastfeeding Committee’s (USBC)
National Breastfeeding Month. BBC will continue the tradition of conducting this event bi-nationally in the
US-Mexico border:
•The Border Latch
Saturday, August 3, 2024
Jenna Welch and Laura Bush Community Library At El Paso Community College Northwest Campus
6701 S Desert Blvd, El Paso, TX 79932
•La Gran Tetada Fronteriza
Sunday, August 4, 2024
Parque Central auditorium
Cd. Juárez, Chih.
According to the CDC’s Breastfeeding Report Card 2022, the steady decline in any and exclusive breastfeeding
from month-to-month indicates that breastfeeding families may need stronger systems of support to reach their
breastfeeding goals. Through events like The Border Latch, BBC creates much needed awareness to this
important public health issue and promotes lactation resources our community can greatly benefit from.
About Binational Breastfeeding Coalition
Established in 2012, The Binational Breastfeeding Coalition (BBC) is a local 501(c)3 non-profit serving El Paso,
Ciudad Juárez, and Las Cruces, composed of local lactation specialists, nurses, dietitians, public health
specialists, doctors, dentists and other professionals. The BBC works diligently to create breastfeeding
awareness, provide breastfeeding education to health care professionals, and establish lactation friendly work
sites, all in order for parents to have a support network that permit them to breast/chestfeed. Find us online at
www.borderbreastfeeding.org, on Facebook @Border-Breastfeeding-BBC, and Instagram @binationalbfcoalition
