(Feature Impact) As the holiday season approaches, savvy gift-givers are already strategizing. Instead of scrambling to shop at the last minute and settling for whatever you can find, you can hunt strategically for gifts to make your loved ones smile.
According to a survey conducted by TopCashback, today’s shoppers care more about getting the right gift than saving time or money. In fact, when choosing a holiday shopping superpower, 32% of respondents said they would choose knowing exactly what everyone wants, followed by always finding the perfect gift (30%), finding the best deal instantly (18%), getting unlimited free shipping (15%) and never waiting in checkout lines (6%).
Consider these tips to score better bargains and less stress this season.
Make a List
Among the worst parts of holiday gifting, U.S. adults most frequently cited forgetting to buy someone a gift (31%), followed by having someone dislike the gift they gave (26%). While you don’t have to figure out exactly what gifts to buy before you start shopping, it can be helpful to start with a list of the people you want to shop for. Write down family members, friends, coworkers, neighbors and anyone else you’d like to include then check their names off as you go.
Set a Budget
Overspending during the holidays can put your finances in a tough spot for the new year, but you can avoid this pitfall by sticking to a realistic budget. Set spending limits, resist unnecessary impulse purchases and focus more on finding meaningful gifts than expensive ones. By shopping smart and planning ahead, you can make the most of each dollar of your gift budget.
Make the Most of Holiday Deals
U.S. adults most frequently describe their holiday gift-giving persona as “The Bargain Hunter,” with 30% agreeing they’ll stop at nothing to find the best deal. Women tend to drive a tougher bargain: 30% said the minimum discount they consider a “good” holiday shopping deal is up to 50% off, compared to 19% of men who said the same.
If saving money is a priority, consider combining tactics like shopping on sale days, using coupons and signing up for cash-back platforms like TopCashback, a free-to-join rebates website offering market-leading cash back rates that can be even higher during prime shopping seasons. You can earn cash back on more than 7,000 top brands and redeem your earnings for cash or gift cards to stack the savings – all without paying a membership fee.
Shop Early
Starting your shopping early gives you extra time to discover deals and find gifts you know your recipients will love. In addition to saving you money, this approach can save you from the pressure and rush of last-second panic buying. Younger shoppers are already adopting this mindset, with 37% of Gen Z respondents describing their holiday gift-giving persona as “The Prepper” – meaning they plan and prepare to always find and give the perfect gifts.
Treat Yourself
Holiday shopping season is also self-gifting season, with 77% of surveyed adults reporting they always, often or sometimes purchase items for themselves while holiday shopping. Whether you’re taking advantage of a buy-one-get-one deal or see something from your own wish list on sale, it can be an opportunity to give yourself a little extra holiday joy.
Learn more about making the most of holiday deals at TopCashback.com.
Photo courtesy of Shutterstock
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